history

1950’s
1950
BANDAI-YA was established in Asakusa-Kikuyabashi,
Taito-ku, Tokyo
Rhythm Ball
1955
The industry pioneering quality control system was established and BANDAI’s first toy with product warranty was released
product warranty
1960’s
1961
The company name changed from BANDAI-YA to BANDAI
1969
Acquire a factory in Shimizu City, Shizuoka Prefecture, to start manufacturing plastic models
1970’s
1974
CHOGOKIN MAZINGER Z was launched
CHOGOKIN MAZINGER Z
1977
SPACE BATTLESHIP YAMATO plastic model kits were launched
SPACE BATTLESHIP YAMATO
1980’s
1980
GUNPLA was launched
GUNPLA
1983
BANDAI adoped “Dreams and Creation” as the corporate slogan and renewed its corporate logo to the current version
Launching the Iropla Series, which first introduces multi-color molding technology to mold parts in four different colors on a runner sheet for Plastic Models
Iropla Series
1987
SAINT SEIYA Saint Cloth Series (Figures)
SAINT SEIYA
Launch of plastic models using the snap fit method, which enables construction without adhesive
1990’s
1990
Launch of the High Grade (HG) Series, a 1/144 scale standard GUNPLA brand
1995
Launch of the Master Grade (MG) Series, a 1/100 scale advanced GUNPLA brand
1996
Ichiban KUJI, a sure-win character prize lottery, was launched
Ichiban KUJI
1997
SOUL OF CHOGOKIN GX-01 MAZINGER Z was launched
SOUL OF CHOGOKIN GX-01 MAZINGER Z
1998
Launch of the Super Imaginative Chogokin (SIC) Series, a brand spun off from the Chogokin Series
Launch of the Perfect Grade (PG) Series, the highest-grade brand that embodies the ultimate GUNPLA on a scale of 1/60
2000’s
2003
The new figures brand based on “The SAINT SEIYA Saint Cloth series” called the “Saint Cloth Myth” was launched
2005
Management integration with NAMCO LIMITED. The BANDAI NAMCO Holdings Inc. was founded and it marked the beginning of the BANDAI NAMCO Group
BANDAI NAMCO Holding
2006
Operation of the BANDAI HOBBY CENTER plastic model kits production plant (Shizuoka Prefecture) began
BANDAI HOBBY CENTER
2007
GUNDAM.INFO, an official portal site for GUNDAM information is released
2008
“TAMASHII NATIONS,” a brand for mature fans, was launched
TAMASHII NATIONS
The “S.H.Figuarts” series of high quality posable character figures was launched
The robot figure brand “THE ROBOT SPIRITS” for mature fans was launched
2009
The official PREMIUM BANDAI shopping site opened
An 18-meter-high, Life-Sized Gundam Statue appears at the Odaiba Shiokaze Park in commemoration of the 30th anniversary of the airing of MOBILE SUIT GUNDAM on TV. During 52 days of exhibition, some 4.15 million people visit the park to see the statue.
Launch of Urban Material Chogokin Mazinger Z, an ultimate superalloy model made from carbon and titanium, which is produced to order
2010’s
2010
Launch of the Real Grade (RG) Series, a brand that pursues a 1/144 scale GUNPLA that looks realistic
Real Grade (RG) Series
Launch of the “OTONA NO CHOGGOKIN” series, a perfectionist hobby item for mature fans, which interprets solid objects that exist (or existed) as characters and gives them an elaborate concrete form
The official GUNDAM Café was opened in Akihabara, Tokyo
GUNDAM Café
2011
TAMASHII NATIONS AKIBA SHOWROOM opened in Akihabara
Launch of the Metal Build Series, the ultimate toy brand of finished products, which combines the strengths of superalloy and design arrangements befitting each work through the participation of various creators
The GUNPLA Builders World Cup, which determines the world’s No. 1 GUNPLA builder, begins
GUNDAM.INFO, an official portal site for GUNDAM information, starts to provide information in six languages
2012
DX SOUL OF CHOGOKIN MAZINGER Z was launched
2014
Launch of the S.H. Figuarts Series, which achieves both the presence of models and their natural mobility by molding them from their skeleton
S.H.Figuarts Series
2015
Launch of FRAMEROBO, an assembly robot, that includes the unnecessary frame units of plastic models as part of the product
2016
Launch of Figure-Rise Bust, a plastic model that reproduces the face and other parts of the character elaborately by inserting four colors
into a single part when it is molded
Figure-rise Bust
2017
Launch of the large Human-Size GODZILLA (1991 Hokkaido version)
The first official GUNPLA-themed integrated facility in Japan called THE GUNDAM BASE TOKYO was opened in Rinkai Fukutoshin
THE GUNDAM BASE TOKYO  was opened in Rinkai Fukutoshin
A 19.7-meter-high., Life-Sized Unicorn GUNDAM Statue, which reproduces the transformation from the UNICORN to DESTROY MODE as closely as possible, appears in the Rinkai Fukutoshin (waterfront sub-city center) area
2018
BANDAI SPIRITS CO., LTD. was established
BANDAI SPIRITS CO
Launch of Figures-Rise Labo, a project to study expressions that have not yet been achieved by previous plastic models and evolve technology to achieve them
Established TAMASHII NATIONS QUALITY, the logotype that globally certifies the quality of the products of TAMASHII NATIONS, which unified brand for products for mature fans
Establish TAMASHII NATIONS Quality
2019~
2019
Launch of Funporter, a new brand that covers all products and services in the plastic model business
BANDAI SPIRITS CO., LTD. and BANPRESTO CO., LTD. (amusement prize business) consolidated
Launch of a wide range of commemorative products in conjunction with MOBILE SUIT GUNDAM’s 40th anniversary project
MOBILE SUIT GUNDAM’s 40th anniversary project
Opening of TAMASHII NATIONS Tokyo, the world’s first directly managed flagship shop for TAMASHII NATIONS, a brand for mature fans, in Akihabara
Open TAMASHII NATIONS Tokyo
Simultaneous opening of flagship shop THE GUNDAM BASE FUKUOKA and GUNDAM Café Fukuoka in Fukuoka, known as the gateway to Asia, a first for the Kyushu area
Launch of Metal Structure Kaitaishouki RX-93 v Gundam, a complete pre-colored ultra-high precision model with an overall height of around 370 mm and comprising of around 2,000 individual parts with full internal structure
METAL STRUCTURE 解体匠機 RX-93 νガンダム
2020
Start of the GUNPLA LINK PROJECT, celebrating 40 years since GUNPLA first went on sale in 1980
ガンプラ40周年
GUNDAM Café Akihabara expanded its store size by four times and reopened as GUNDAM Café TOKYO BRAND CORE.
Construction of a new plant at the Bandai Hobby Center with the aim of bolstering plastic model production capabilities, including GUNPLA
Over 700 million GUNPLA units shipped to date
An original electronic money service by Premium Bandai, PREBAN Pay, started
The GUNPLA Gundarium alloy model 1/144 scale RX-78-2 GUNDAM was released. Following the setup of the cartoon, Gundarium alloy is refined on earth and applied to the parts of this GUNPLA.
To cap the 40th anniversary of GUNPLA, PERFECT GRADE UNLEASHED 1/60 RX-78-2 GUNDAM is released as the current mark of GUNPLA and the ultimate GUNPLA leading to the future
PERFECT GRADE UNLEASHED 1/60 RX-78-2 GUNDAM
THE GUNDAM BASE YOKOHAMA Satellite opened in the facility together with the rollout of GUNDAM FACTORY YOKOHAMA (Yamashita Pier, Yokohama)
2021
THE GUNDAM BASE SATELLITE, a satellite store which aims to develop new GUNPLA fans by conveying how parents and children can enjoy playing with GUNPLA, opened in Nagoya and Kyoto.
PAC-MAN turned CHOGOKIN, CHOGOKIN PAC-MAN, released
超合金 パックマン